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Junior Scholastic is 8-1/2" x 11-1/2" in size, is written as a "newspaper magazine for American school children". It is still in publication today and is used as a way of discussing current events, before textbooks can be updated and distributed to the kids. This early issue was the first 'official' discussion about the coming of television, about 1-1/2 years before it was launched in the United States. It talks about the Italian set (Safar, by the way) being available for about $500, and that the lowest price set in England costs $250. Then it says that you would be foolish to buy a TV in the United States, unless you lived 30 miles from New York city or Philadelphia, because there would be nothing to look at! An interesting look at how the word about TV was slowly introduced to the public. I would dare say, that the children of 1937 were far more knowledgeable about the impending launch of television than their parents ----- much like kids of 2001 know cutting-edge technology sooner than parents of today! [return
to 1935-41 Index]
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